Whisky that challenges the ordinary — bold in presence, deep in character, with no need to explain. JON RYE is for those who embrace the unexpected and mark the moment.
We chose Ásgeir Bergmann Pétursson not for noise but for craft. An Icelandic master distiller, he blends tradition with clarity and refuses shortcuts — the mark of JON RYE.
“With whisky, we didn’t chase smoothness — we earned it. Grain first, then the stills, until clarity said enough. Good whisky doesn’t ask. It stays remembered.”
Each JON RYE serve shows its character — bold yet smooth, refined yet versatile. Every recipe opens a new layer, inviting whisky to be experienced on your terms — with clarity and style.
I never set out to be followed.
I just did things the way they made sense
- sharp, honest, and without the need to
explain.
This whisky wasn’t made to fit in.
It was built to last — in method, in
mindset, and in the moments it marks.
If it speaks to you, you’ll know.
That’s the whole point.
- JON
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